Marketing Director

Working in China?! Living in China?!

Marketing Director

Department: Marketing Department
Reports to: Managing Partner

Responsibilities:

Ø  Manage the whole marketing activities, I.e: brand building, market research and integrated-marketing functions

Ø  Develop implement/evaluate brand activities including the development of promotional activities, advertising and merchandising

Ø  Obtain market share by developing marketing plans and programs for key brands and direct promotional support

Ø  Conduct market and product research then analyse and interpret the data for development of effective marketing strategies; maintain research data base by identifying and assembling marketing information

Ø  Understand market/competitor intelligence and propose reactions. Coordinate with the sales teams in developing the appropriate marketing strategies

Ø  Maitain contacts and exchange of information with regional operations on marketing issues

Ø  Participate in and contribute to the budget and business planning cycle

Ø  Supervise the project to establish Company website

Ø  Complete marketing department operational requirements by scheduling and assigning employees; develop, maintain, evaluate and lead the marketing team pan-China

Ø  Serve as a member of the senior management team providing input and direction on the company’s strategic and operational goals and objectives

Requirements:

Ø  University degree or above, MBA is a plus

Ø  At least Bi-Lingual: Chinese and English, other languages is plus

Ø  Strong written and oral communication skills; analytical skill; active listening;

Ø  Good at day to day lead and coach.

Ø  More than 10 years working experience in sales and marketing of FMCG/F&B industry, including at least 5 years management experience; professional in marketing function (advertising, media, research, promotion, display, brand management etc.)

Please send your resume to summer.xiasummergate.com or visit www.summergate.com for more infomation.
----

Passionate about wine, professional about service

Summergate was established in 1999 to import, distribute and market some of the world’s greatest wines to the Chinese market.  Today Summergate represents more than 60 wineries from 12 countries around the world including: DBR Lafite, Antinori, Ridge, Concha y Toro, Catena, Delicato, Yalumba and d’Arenberg; among others. With offices in Beijing, Shanghai, Shenzhen, Guangzhou, Macau, and Hong Kong, Summergate services the entire China market. With our comprehensive presence, we are able to distribute and market our brands to all the major food & beverage operators in China, and have established solid business partnerships with national hotel groups as well as pan-China retail chains and fine dining western and Chinese restaurants.